Mumford & Sons is an Organic band consisting of four members: Marcus Mumford, Ben Lovett, Winston Marshall and Ted Dwane. They are a very talented folk band playing on variety of instruments like banjo, guitar, drums and piano. They do not depend on their looks or their sex-appeal but purely on their talent and skill. They write their own material too. In December 2012 "Forbes" magazine called Mumford & Sons "creative and intellectual best of their generation!"
"The Cave" music video was a major success for Mumford & Sons winning major awards and gaining recognition from critics.
This music video starts with band members giving their music instruments to men dressed in marching band outfits, then driving away on motorcycles while wearing white tuxedos to give the video a more hipster/indie look. They continue driving around in a beautiful forest while the marching band plays their instruments by the beach. This prolongs throughout the song until Mumford & Co return for their instruments.
Mise-en-Scene
* celebratory white tuxedos
* marching band dressed in bright suits and hats which plays off well the white tuxedos
* the location of the music video is very peaceful and original thus goes well with the lyrical song
* the light in the video is quite bright as it shows the presence of sun and daytime
Editing
The pace in the video is quite fast in order to keep up with the band riding motorcycles and the rhythm of the song.
Sound
The music starts slowly and then speeds up with every verse.
Cinematography
The director uses a lot of wide shots to show the actions of the band and their travels. He also uses ,id-shot on Marcus Mumford in order to point out he is the lead singer of the band. There are also close ups on instruments which indicates to the audience that they are "organic".
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