Semiotic- the study of
signs
Need to learn how to
analyze the ways in which film language (camera, sound, editing and
mise-en-scene)
The Cultural Circuit
Text
AudienceInstitution
Key Terms
The signifier- The
sign: a word, colour or image (i.e colour BLUE)
The signified- The
concept/meaning/associations that the sign refers to (i.e BLUE is often
associated with sadness or the sea etc.)
What does GREEN
signify?
Eco-friendly
You can either adhere
to subvert a stereotype
For example:
Geek
Vocabulary
Denotative Level: What we actually see
Connotative Level: What you associate with this image
Two
Types of sound
Diegetic- The sound
that the character and the audience can hear. It is happening within the film.
Non-diegetic- A
soundtrack to add an effect
The Powers of Sound
Sound is a powerful film
technique for many reasons.
The sound engages a
distinct sense which can lead to a synchronization of senses- making a single rhythm
of expressive quality unify both image and sound.
It can direct our
attention quite specifically within the image. For example, our attention on
the foreground not the background
The soundtrack can
clarify image events, contradict them, or render them ambiguous.
In all cases, the
sound track can enter into an active relation
Thirdly sound helps us
to form expectations
Example: Quentin
Tarrentino’s Kill Bill
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